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Journal of Language and Social Psychology, Vol. 17, No. 2, 183-199 (1998)
DOI: 10.1177/0261927X980172003

Theoretical and Methodological Principles of the Equivocation Project

Janet Beavin Bavelas

University of Victoria

The theoretical framework of this long-term research project on equivocation includes three essential principles: (a) An interesting and unexplained phenomenon is worth studying for itself, by inductive methods; (b) communicative acts are part of a communicative sequence; and (c) the methods must keep the phenomenon in its communicative sequence. The article explicates these principles and applies them to other research, including the studies in this special issue. The broader issue is the cumulative nature of research, that is, how to judge when a new study adds to, confirms, or disconfirms a body of work versus when new studies take such a different direction that they do not bear on previous work.


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